Services
Brand, AI and ads,working asone plan.
Four services that can run on their own or together. Each one is scoped in writing, delivered in milestones, and invoiced only after you approve the work.
Brand Clarity
Know what you stand for, and say it the same way everywhere.
We work out who you're for, why they should choose you, and how to say it — then turn that into tools your team actually uses. The goal is a brand that holds together across your website, sales calls, proposals and ads.
What's included
- Positioning and audience definition
- Messaging framework and key lines
- Audit of your current brand materials
- Visual and verbal guidelines your team can follow
- Naming and tagline direction where needed
You leave with
A plain-language brand guide, and every customer-facing touchpoint pulling in the same direction.
AI Skills for Your Team
Practical training that turns curious staff into confident daily users.
Most teams have tried an AI tool and stalled. We train them on real tasks from their own week — writing, research, summaries, customer replies — with clear rules on what's safe to share and what always needs a human check.
What's included
- Team skills and tool assessment
- Hands-on workshops built on your actual work
- Prompt libraries and templates for repeat tasks
- AI usage policy and data-handling guidelines
- Follow-up sessions to make the habits stick
You leave with
A team using AI every day, a written usage policy, and a prompt library tuned to your business.
AI Built Into Your Systems
AI connected to the tools you already run, with guardrails.
When copy-and-paste stops scaling, we connect AI models directly to your systems through their APIs — your CRM, help desk, inbox, documents or website — so routine work happens where it already lives, with a person in the loop wherever it matters.
What's included
- Workflow mapping to find the highest-value automations
- Model and vendor selection
- API integration, testing and launch
- Human review steps and guardrails
- Documentation and hand-over to your team
You leave with
Working integrations — documented, monitored, and owned by you.
Ads That Pay Their Way
Strategy and creative judged by cost per result, not impressions.
We plan where your budget should go, build the creative that runs there, and set up the tracking to show what worked. Every campaign starts with a target you agree to and ends with a report you can read in five minutes.
What's included
- Channel and budget strategy
- Audience and offer development
- Ad creative concepts and copy
- Testing plan and conversion tracking setup
- Plain-language performance reporting
You leave with
Campaigns live, a testing plan running, and reporting tied to enquiries and revenue rather than clicks.
How it works
From first call to approved milestone.
Free consult
We talk through where you are and what you need. No cost, no obligation.
Written scope
Scope, milestones, fees and timelines agreed in writing before work starts.
Milestone work
One defined milestone at a time, with progress you can see.
Review & revise
You review. Reasonable revisions to reach the agreed outcome are included.
Approve, then invoice
Only once you approve is that milestone invoiced.
Billing
Billing that follows the work.
No deposits and no paying ahead. Full scope, fees, currency, timelines and refund terms are set out in your written agreement and on our Terms & Conditions page.
- 01
Free consult first
Every project starts with a consult at no cost. Scope and milestones are agreed in writing before work begins.
- 02
Invoiced after approval
An invoice is issued only after a milestone is completed, revised as reasonably needed, and approved by you. No deposits.
- 03
Revisions included
Reasonable revisions to reach the agreed outcome are part of the milestone, not an extra charge.
- 04
Pro rata refunds
If a project can't be completed, you receive a pro rata refund for any milestone paid for but not delivered.
- 05
Unreached milestones aren't charged
If work was done but a milestone wasn't reached, that work is not billed.
Next step
Not sure which service fits? Start there.
Most clients arrive with a problem, not a service name. Tell us the problem — the free consult is where we work out the right starting point.